How to write a cover letter

A cover letter is a great opportunity to show an employer your qualifications and personality. Tailoring the content of your cover letter to the needs and values of the company, and highlighting your strongest attributes can set you apart from the multitude of candidates. 

When applying for a job, the cover letter often requires as much attention as the resume itself. 

A cover letter is not just a formal gesture, but also an opportunity that allows employers to better understand your qualifications and personality, and to determine if your application aligns with their expectations. 

On one hand, employers use this letter to assess your compatibility with the job, while on the other, it's your chance to stand out from the crowd of other candidates. 

Therefore, it is important to shape your cover letter in a way that emphasizes your unique skills, qualifications, and experience, and to tailor it to the specifics of the position you are applying for. 

Introduction of the Cover Letter 

It is important to personalize your first impression to employers to stand out from other candidates. Starting your cover letter with a generic introduction is likely to result in losing the recruiter's attention. 

Therefore, it is worth investing extra effort in customizing the letter according to the requirements of the job posting, as well as the values of the employer. In the introductory part of the letter, highlight your relevant experience to immediately attract attention. 

Then, in the second part, summarize your strengths, highlight your skills, and connect them with the required competencies for the position you are applying for. Don't forget to use numbers to prove your achievements. A more personal approach to writing a cover letter will help you stand out and increase your chances of success in the job application process. 

Use Important Keywords 

Recruiters often use special systems for processing and managing resumes, and they scan for keywords present in your resumes and cover letters. It is recommended to use the language, syntax, and keywords from the job posting in your cover letter, just as you would in your resume. 

To ensure that your cover letter is noticed, it is important to use keywords that appear in the job advertisement. This will not only help your letter pass through search filters but also show that you carefully follow the requirements and specifications of the advertised position.  

Tell Your Story 

The cover letter presents an opportunity to tell your story in a way that will truly interest the employer and show your uniqueness. This is your chance to stand out from the crowd of other candidates and show your authenticity. 

Through specific examples or situations from your professional or personal life, show how your passions, interests, and experiences align with what the employer is looking for. Let your story reflect your commitment to the position you are applying for. 

In the concluding part of the cover letter, emphasize your enthusiasm for the position and the company, but also express readiness for further discussions and collaboration. 

Be sincere and grateful for the time the employer has spent reading your application. Highlight your desire for the opportunity to meet in person. 

Tips for the End 

Check the letter for grammatical and spelling errors. 

Ensure the letter is not too long; keep it brief and clear. 

Adjust the tone of the letter to match the company's tone. Some prefer a formal approach, while others value a more relaxed style. 

Remember, the cover letter is your opportunity to stand out and show your personality and professionalism. Make the most of it to leave a good impression on the employer. 

Source: https://workforce-resources.manpowergroup.com/blog/how-to-write-a-cover-letter